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Bentley delays its electrification plans in response to reduced demand.

Bentley has revised its timeline for becoming an all-electric brand, pushing the target date from 2030 to 2035. However, the company will continue to develop plug-in hybrid electric vehicles (PHEVs) until 2035. The first all-electric vehicle from Bentley, an Urban SUV, was originally slated for release next year, but like other automakers, the launch has been delayed, with the new target set for 2026.

In an interview with Autocar UK, Bentley's new CEO, Frank-Steffen Walliser, explained that the company is "adapting to today’s economic, market, and legislative environment," describing the revised strategy as a “major transformative plan for tomorrow.”

Bentley's ambitious Beyond100 strategy, introduced in 2020, originally called for the brand to launch its first EV in 2025 and become fully electric by 2030. However, slower-than-expected demand for luxury EVs led former CEO Adrian Hallmark to suggest earlier this year that the target would be delayed to 2032 or 2033. The updated Beyond100 plan now sets a goal of producing only fully electric vehicles from 2035 onward, while continuing to offer a range of PHEVs until then.

With the discontinuation of its iconic W12 engine, Bentley’s Continental GT and Flying Spur models are now available with V8 PHEV powertrains. The revised Beyond100 plan also includes a commitment to introducing a new EV or PHEV model every year for the next decade, starting with the eSUV in 2026. Bentley has not yet disclosed how many of these models will be fully electric versus plug-in hybrids.

While the company has not confirmed whether these new models will be entirely new vehicles or simply different powertrain options for existing models, it suggests a significant expansion of its lineup beyond the current four models. There is also the possibility that Bentley will continue to offer new pure-combustion variants in the future, with a new non-hybrid version of the Bentayga set to debut next year.

News Reference